It’s time to start marketing your fitness business like it’s 2018.
“SOCIAL MEDIA STRATEGIES FOR PERSONAL TRAINERS FROM EXPERTS RUNNING MILLIONS IN ADS”
Discover the insider’s strategies me and my peers use for running profitable online fitness campaigns.
Hey, thanks for stopping by:
First off, I just want to congratulate for you for even being here. You’re probably a kickass personal trainer but tired of working in big box gyms, or tired of the long hours. Or the low pay. Or the fucking sales pressure. Maybe you’re already an independent trainer but you know you need to step up your marketing to be profitable each month. Maybe you just need some fresh methods to make income on the side that doesn’t involve joining a pyramid scheme. This bi-weekly newsletter is going to help set you free. I call it PT Cheat Sheet. My peers and myself do the hard testing and spend the money to learn what’s working and then you reap the benefits.
I’ve been in fitness sales and marketing since early 2006. I started my career at a certain golden gym powerhouse as a membership sales rep where I sharpened my sales skills. Soon I figured out that my real passion was helping others reach their fitness goal, so I started looking into personal training certifications. I grabbed one that had an online final test. I was promised that it was a great certification by the admins and it was accepted nationwide. They had lied. Turns out that majority of gyms expected you to have nationally accredited personal training certifications. I was assured by this first certification body that if I just followed their business guide that came with my certification textbook that I would be able to become a successful independent trainer. That also turned out to be a lie. The book was half empty and they expected me to fill in goals and talk my friends and family into training with me at first. We all know how futile that is. So I got certified through a second company. A “National Academy” , if you will. One that deals in sports related medicine. Why? Because their commercials told me they would help place me in a high paying gym upon completion. I passed the course and they did get me an interview at a higher end gym. I got a job….just not the job I went in for. The hiring manager took one look at my fitness sales experience and my two PT certifications and nearly jumped out of her seat. She sold me on becoming the Assistant Personal Training Manager. She assured me that I would make much more money than a trainer and that I was way over qualified to be a basic trainer. She said people were lining up at the door ready to buy personal training once they bought their membership.
People were not lining up at the door to buy personal training, and I did not make more money than the trainers.
The way their system was set up had it so the trainers themselves did not do the majority of the sales. They were “Highly encouraged” to get their own clients, but it wasn’t actually in their job description. So my day wold be 90% working the floor for potential clients and 10% doing fitness assessments. About 2% of those fitness assessments actually had an interest in personal training and the rest had been told my job was to show them how to use the machines so the membership sales guys could say they did their job of handing off new members to us. I was only about 4 hours in when I got the feeling in my gut that something was wrong. I wanted to become a trainer to help people, not bug them while they were on the treadmill about getting a free fitness assessment. I felt like I had made a serious mistake, but I kept on trucking. I had to because I didn’t have any other options. I was a college dropout who only knew how to workout.
That was only 2 years into my fitness sales career. I spent the next 11 years working at or with gyms and trainers learning exactly how to best market personal training. I bought every marketing course I could get my hands on and joined every mastermind group I could find. I’ve invested well over $10,000 in my digital marketing education. For the last several years I’ve been helping gyms increase their personal training revenue as a freelance consultant. Now, I want to dig deep and help individual trainers make a great living doing what they love.
So I decided the best way to help as many trainers as I could with UP TO DATE marketing tactics was do a bi-weekly newsletter. I still invest in my marketing education. I’m still a member of several mastermind groups. I still have gym and trainer clients that I work with one on one. I even have my own side online training business. Why is this important? I’m still in the game every day, testing new methods and finding out what’s currently working. So with this newsletter you’re getting the top tips and tricks that myself and other marketers have spent millions of dollars on testing, but applied specifically to the fitness industry.
The are a few ways for you to improve your marketing
I’m not going to tell you that PT Cheat Sheet is the only way. It’s not. Some other options are:
- $1000 personalized coaching from “Guru’s”
- $100-$300 on online courses that might be outdated
- Paying freelancers hundreds of dollars to do it for you.
- Going into it blind and figuring it out yourself.
PT Cheat Sheet is the easiest and safest way for you to learn new marketing tactics that big agencies are currently using to grow your fitness business. We do the hard work and testing. You get to copy our homework.
What you’ll get with PT Cheat Sheet
Bi-Weekly Email Newsletters giving you up to date information on what’s working THIS MONTH in fitness digital marketing. I’ll cover:
- Google Adwords
- Click Funnels
And whatever new platforms pop up along the way. You’ll also get the rundown of the best questions I receive with my freelancing clients and the in depth answers! So you’re probably going to need some proof that I know what I’m doing. Here are some recent results I’ve gotten for training clients. I’m also on Upwork now incase you want to check my success score or some more proof.
What Others Are Saying…
“Nick has gone above and beyond to ensure my success. For Nick, It’s not about the money but the relationship and success of his client. This is very refreshing.” – Shanna P, Spots Personal Training
“Nick’s coaching has been nothing short of AMAZING! He gave me concise Practical and Actionable steps to take my business to the next level.” – Ashley D, UFC GYM
Get Your First PT Cheat Sheet Today for $12.95/Month, AND A Money Back Guarantee.
I have to make a cut off point somewhere. If 20 trainers in the same city are using the exact same marketing tactics it’s going to bring us all back to the drawing board. Through March 2018 I’m offering PT Cheat Sheet at an 85% discounted rate plus a…100% “No-Questions-Asked”, Money-back guarantee for 60 Days.
That means you’ll get 3 newsletters before you can decide if it’s valuable to you. Don’t find anything in my newsletter valuable? No problem. I’ll give you a refund. Don’t like the colors of my newsletter? Refund. Just write me and tell me you want to take advantage of the 60 Day Refund Policy. No need to explain yourself.
When the subscription goes up in April, you will stay locked in at $12.95 for life. I do mean for life, because social media and internet marketing is hear to stay.
Warning – This Price ENDS April 1st And The Monthly Payment Will Quadruple.
LEARN TO ADVERTISE ONLINE FROM AN AGENCY EXPERT THAT’S DOING IT EVERY SINGLE DAY.
JOIN PT CHEAT SHEET FOR ONLY $12.95/MONTH
Again…I’m not keeping this open forever.
If I have hundreds and hundreds of subscribers it will saturate the market. If everyone has an edge then nobody has an edge. Whether you decide to give me a shot or not, I wish you the best in your training career. I’d love to save you years of time, energy, and aggravation though. So if you’re looking for a shortcut, go ahead and subscribe. I know you’ll be happy you did.
P.S. There is no contract. You can quite at any time.
P.P.S. Remember, If you think you’ve made a mistake for whatever reason, you have 60 days to get a full refund.